Tuesday, 31 July 2012

OMEGA PREMIERE FILM PLANET OCEAN AT OMEGA HOUSE LONDON

Sea of dreams

Omega President Stephen Urquhart was among the guests who assembled in the Secret Garden yesterday to witness the first British screening of a powerful film that resonates with the watch brand’s longstanding connection with the sea.

Directed by environmentalists Yann Arthus-Bertrand and Michael Pitiot, Planet Ocean premiered at the Rio+20 summit in June. The film is a modern odyssey into our blue planet, featuring outstanding aerial and underwater ocean views from across more than 20 countries. It sends out a strong message about the challenges facing the marine ecosystems that we all depend upon.

As inventors of the first divers’ watch, the Seamaster, it was a logical step for Omega to become a partner and provide funding for a film that spotlights the threat to the ocean, and which will be distributed free around the world for millions to hear its message in the future.

Directors Arthus-Bertrand and Pitiot spent a year filming and assembling some extraordinary footage from dozens of sources – much of it given for free by like-minded environmentalists and scientists – that takes the viewer on an incredible journey of our entire ecosystem with a female narrator taking the role of mankind.

Beautiful, poignant, passionate and deeply concerning, Planet Ocean demonstrates how mankind is inextricably linked to the environment, that we are just part of a vast ecosystem that is desperately endangered by our own actions. Humans are made of water, we need water to survive, and the sea to maintain the climate and provide food.

In the end its message is simple – ‘nature doesn’t tolerate excess’. But Planet Ocean is not afraid to underline that message with major demands, the biggest being that we protect 20 per cent of the ocean by 2020. The challenge now is to make sure as many people see the film as possible, spread the message and demand world leaders turn it into policy.

Watch the trailer of the Planet Ocean film










No comments: