MADONNA'S BROTHER LAUNCHES FOOTWEAR COLLECTION

CREATIVE DIRECTOR, ARTIST CHRISTOPHER CICCONE LAUNCHES “THE CICCONE COLLECTION”

The namesake collection will make its debut at September’s London Fashion week

THESE BOOTS WERE MADE FOR WALKING AND THAT’S JUST WHAT THEY’LL DO is the perfect lyric to describe THE CICCONE COLLECTION. Bringing his creative flair usually reserved for the more classic arts, painting, photography, art direction as well as interior and furniture design, Christopher Ciccone is now making his foray into footwear design. Melding breakout materials with traditional styles for men, women and children, Ciccone has vowed to “think outside the shoe box.” Sure to make a splash at New York, London and Paris Fashion Weeks in the fall, Ciccone’s bespoke collection can brave the rain, but is certainly not limited to foul weather. Combining leather, rubber and canvas for the fashionable yet functional footwear, Ciccone’s vision is a welcome reprieve to the often un-wearable designs of late.

Ciccone was naturally curious when approached by Czechoslovakian shoe company Novesta nearly a year ago, and upon his return to LA and immersed in a Georgia O’Keefe biography, the inspiration started to come. Once Ciccone spotted a pair of old and long forgotten wingtips, the initial ideas for a cohesive classic-looking collection took root. He began combing through the contents of his closet and analyzing what he liked and disliked about his personal shoe collection, leading Ciccone to consider a marriage of more traditional looks with very modern materials. Along the way, he reflected often on his favorite images of classic Hollywood and Italian movie stars, divas of the past, which swirled together with O’Keefe’s imagery. The result is a direct reflection of his journey; names like “Sofia,” “Eva” and “Brigitte” pepper the collection, its logo animal antlers, a distinct moment in the cycle of life, fresh and new, reinventing themselves and symbolic of rebirth. The product itself is groundbreaking in its design – Ciccone and Novesta developed over many months an outstanding scrollwork layering process, which gives a sharp 3-dimensional effect on the boots and features bold colors, graphic patterns and wearable designs.

Ciccone himself is no stranger to reinvention. Perhaps best known for his vision and collaborations with his sister, the one and only Madonna (Ciccone served as Creative Director on numerous tours – including Blond Ambition and the Girlie Show as well as multiple music videos), he is firmly ensconced in the worlds of art and design. As an author and biographer, Ciccone wrote “Life With My Sister Madonna,” which remained on top of the New York Times Bestseller list for months. His newest venture, he says, is merely a creative extension of his work. “It’s not so different from designing a home, a stage or a piece of furniture,” he says. “People have to be able to live in them.” And live in them they will as shoes are just the opening salvo; Ciccone will expand the line into a global lifestyle brand with its first flagship store opening in early winter.

Ciccone will be hosting bespoke installations in London, Paris, Prague, Toronto, New York, Miami and Los Angeles to launch the brand. For more information on THE CICCONE COLLECTION please log onto www.thecicconecollection.com

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