Wednesday, 11 July 2012

Kay Kwok AW 12/13 looks

Hong Kong designer and London College of Fashion graduate, Kay Kwok returns with his new SS13 collection, the successful progression from his AW12/13 collection ‘Fake Eternity’.

Kay Kwok’s SS13 collection uses the same concept of ‘Fake Eternity’, showing a new perspective of Ancient Egyptian religion and cosmology - the mysterious story behind the Sphinx, the relation between the process of Mummy erosion and the system of Ancient Egypt’s culture of the Solar, Lunar & Stellar story.
The combination of ideas from the Ancient Egyptian constellations has been used to create the dramatic prints, aiming to push digital printing to a new boundary, with a twist on classic menswear tailoring.

Designer Kay, has infused his new collection with “fresh feel” neoprene and patent material, a kaleidoscopic spectrum of colours showcasing visual energy, boxy tailoring with clean silhouettes and metallics.

Kay’s established vision and vivid imagination has produced yet another striking menswear collection at such an early stage of his career. This has resulted in Kay Kwok rapidly becoming a firm favourite amongst London’s competitive menswear market and appealing for the contemporary man.


Kaykwok.com


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