Art at yoox.com brings together photography, prints, original works and artist products in a selection of pieces created by artists ranging from emerging to the established, offering artists and their creations truly global visibility, with over 7 million unique visitors every month.
Close relationships with artists, international curators and world famous museums, galleries, agencies and publishing companies such as Tate, Magnum Photos and Other Criteria ensure an appealing lineup of Art at yoox.com. yoox.com will also offer a series of exclusive projects developed together with some of the world’s leading artists.
Art at yoox.com presents two of the most renowned and popular names in contemporary art: Turner Prize winners Grayson Perry and Damien Hirst. For yoox.com, Perry - the master of irreverent social observation has created a boxed set of table mats The Vanity of Small Differences - six pieces inspired by the artist’s series of tapestries exploring class themes, in a limited edition boxed set, certified and numbered exclusively for yoox.com.
yoox.com also presents another online exclusive: two small scale versions of the sculpture, Anatomy of an Angel by renowned contemporary artist Damien Hirst. Cast in either black or white resin, each in a limited edition, with the signature, title and edition number etched into the resin by the artist. Published by Other Criteria, working with the artist, the sculpture is inspired by Alfred Boucher’s L'Hirondelle (1920). Damien Hirst ‘dissects’ the form, offering a view of the internal organs of the angel, revealing the humanity hidden within the divine.
Federico Marchetti, Founder and CEO YOOX Group: “yoox.com provides the art world with the opportunity to capitalize on our global platform, and our over 7 million monthly visitors. Our current fashion and design offer draws huge audiences and we're confident adding art to the mix, together with our impeccable service and Swiss delivery times will enable more people to consume and enjoy art than ever before."
Visitors to can also get inspired and involved with the latest goings-on in the international art community thanks to dedicated coverage of news about artists, exhibitions, art fairs and events.
To celebrate the launch of this new adventure, yoox.com will be present at this year’s FRIEZE Art Fair in London, collaborating in the presentation of the renowned Sculpture Garden.
yoox.com will offer visitors of the exhibition the possibility to access a specially created mobile site, where they can receive background information about the exhibition and the works on show and discover the rest of the exhibition through specially created videos.
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