MY VISIT TO THE NEW KIRK ORIGINALS FLAGSHIP STORE (LONDON)

So last month leading global eyewear brand Kirk Originals, celebrated the opening of its central London flagship store. Located on Conduit Street, one of London’s finest shopping destinations, the new flagship store aims to provide a fun, fashion-focussed experience for clients stemming from over 20 years of passionate eyewear design.  So yesterday I finally made time to go in an have a look around.

On entering it was quite surreal with all eyes on you, I found myself double taking which was quite amusing.
An eyewear store like no other, the flagship features a devoted ground floor of glasses and sunglasses with full eye examinations and fittings available in the basement.  The new flagship store is the only place where you can go and actually view the full and complete Kirk Originals collection.  This was surreal, I will use that word again because when you view the full collection just don't realise exactly how much choice you have.  I challenge anyone who is looking for eyewear to go in-store and say they could not find anything.  There is a vast choice something for all ages.

Each frame has been given its very own environment and displayed like a precious work of art enticing consumers to pick up and try on at their leisure. The store will also be stocking a selection of exciting independent eyewear brands entirely exclusive to the UK, these will include The Leisure Society, a brand new collection designed by Californian designer Shane Baum and Undostrial, a superbly colourful metallic range from Paris.

New to the Kirk Originals flagship store concept, the basement will feature a dedicated optician’s area for in-store eye examinations and prescription fittings by appointment. A first for Kirk Originals, the in-store optician will take time and care to ensure not only a thorough vision and health check but they will be on hand for sound medical advice and guidance.

The store itself was very modern spacious and black! with the lighting, display and the eyes actually works and creates a relaxing atmosphere and knowledgeable Kirk Originals staff will offer a truly unique service to help clients find the perfect pair of glasses. The next time your in need of eyewear I recommend checking out Kirk Originals as from start to finish it truly is a wonderful journey and for me I'm going for a pair from the Kinectic Collection!


Check out Kirk Originals in-store or alternatively http://www.kirkoriginals.com/

Thumbs up from the Clotheshorse!