Tuesday 6 March 2012

Ralph Lauren announced as official outfitter for American Olympic Team

Ralph Lauren official outfitter for London 2012 Team USA



Ralph Lauren has been named as the official outfitter of the American Olympic and Paralympic Teams for London 2012. Building on the success of the company’s involvement in the 2008 Olympic Games in Beijing and the 2010 Olympic Winter Games in Vancouver, Ralph Lauren will design the official opening ceremony and closing ceremony parade uniforms for Team USA, as well as a collection of villagewear apparel and accessories for athletes to wear in and around the Olympic village. Ralph Lauren will partner with athletes from a variety of Olympic and Paralympic sports who will act as brand ambassadors.

Inspired by the 1948 Olympic Games in London, the Ralph Lauren 2012 Olympic Collection features reissued heritage pieces from the 1930's and 1940's, including fleece warm-ups, a cricket-collar shirt and sweatshirts with felt 'USA' appliqués. An updated 1948 crest can be seen as well as modern looks including the sporty 'Big Pony' polo with new Olympic team logo. Shirts feature graphic prints or names of countries with commemorative year '12'. Functional outerwear and technical pieces with moisture management are also included, along with first-time Olympic-branded accessories, from tote bags and hats to towels and eyewear. The Ralph Lauren 2012 Olympic Collection for men, women and children will be available for purchase from the beginning of May in select Ralph Lauren retail stores, Team USA shops, select USA department stores and online.

www.ralphlauren.com
www.teamusashop.com





Source: Diary Directory

No comments: