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Wednesday, 10 October 2012
Gerard Darel announces the new face of the brand; Elisa Sednaoui
Gerard Darel announces their new face of the brand, and the Autumn Winter 2012 campaign
Elisa Sednaoui is the new face of the brand
Gerard Darel announces that Elisa Sednaoui, is the new face of the brand, and the star of the Autumn Winter 2012 campaign.
"Chosen for her personality, charm, elegance and modernity, Elisa Sednaoui represents the current French woman, who is open to the world and to the others," the brand explained.
Items of the 1970s-inspired collection include velvet and denim pants, coats, tops, trench coats and sweaters in luxe fabrics like leather, thick wool, shearling and silk georgette. The collection is chic, grown up and has a French ‘twist’.
This is the first season Gerard Darel have worked with Elisa, she is their new campaign girl and she heralds a slight shift in direction for the brand, following the arrival of their new CEO and newly promoted Creative Director recently.
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