For the second year running, Lancia will be the main sponsor of the 6th Rome International Film Festival from the 27th of October to the 4th of November.
Lancia will also be providing the festival’s organizers with a fleet of 65 vehicles, including several Lancia Thema, the new global flagship combinig the best of two industrial cultures: the size, personality and performance of the American cars with the elegance, comfort and luxury of Lancia cars. The prestigious fleet will carry the top names and stars of the cinema to and from Rome and on their visits to the red carpet.
After the success of previous editions, the Lancia Café is returning to Rome this year too. The Café is the famous meeting place on the terrace the Auditorium Parco della Musica. This exclusive but welcoming environment offers the festival’s protagonists a chance to meet up in a refined but relaxing atmosphere. The Lancia Café also provides the ideal location for the media to get together with new talents, producers, directors and actors for one-to-one interviews. The Lancia Café will be hosting events and meetings organised by Lancia as well as by production houses, leading magazines and cinema institutions for the duration of the festival.
By sponsoring the 6th Rome International Film Festival, Lancia is consolidating its links with the world of the cinema even further. These links are already close, as demonstrated by the appearance of Lancia cars in famous films and by the support that Lancia has given to the world’s most significant, high-class, stylish and international film festivals since 2006.
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