ZAYN MALIK FOR PENSHOPPE FOR SPRING ’18 CAMPAIGN

Versus Versace SS 18 AD Campaign

LET’S GET REAL Versus rides through Los Angeles with a street cast of local Cali-Venetians for the Spring Summer 2018 advertising campaign. Called “Sub Versus 2”, this is follow-on from the “Sub Versus” campaign of FW17, and is a quest to show the authenticity of a new generation of youth. A generation of cultural innovators who thrive on diversity through their music, their art, their local community, who are found claiming it at the skate park, the beach or the boardwalk. This is a cast that reaffirms the rise of personality and anti-conformity through a road trip - where individuality is beautiful, and inclusivity is everything. Never doubting their style, the cast posts up at the spots in LA where there’s no such thing as judgement and racism, and there is no norm. Just fun vibes and the freedom to be part of the chaos. MEET THE CREW creating the culture of their city: Olan Prenatt takes to the skate park, where he feels at home. Musician Lindsey Shreds finds himself in beats that aren’t afraid to stray from the norm. Visual artist, Ama Elsesser finds hope in her passions. Models Hayley Ashton and Lilya Reid are not afraid to live for today. Model and car enthusiast, TJ lives for spontaneity together in the LA scene together with models Marley Camacho and Dagsen. Actress and Venice beach native Fig Adben is inspired by her hometown. Shot by photographer Ben Stills, the Versus Spring Summer 2018 campaign blends the playful energy of Versus with the distinctive street subcultures of LA. A raw representation of what it means to be wild, free and brave enough to push every boundary. The campaign soundtrack by LA artist Def Sound, plays to the beat of the Californian lifestyle. “This group of young minds in Los Angeles really tells the story of what the Versus sub-culture stands for: attitude, defiance, and the real issues of a new creative generation” –Donatella VersacePhotographer: Ben Toms Art Director: Jamie Andrew Reid Stylist: Robbie Spencer Makeup: Benjamin Puckey Hair: Tina Outen Casting Director: Noah Shelley at AM Casting Music: Def Sound Female Talents: Ama Elsesser Fig Abner Hayley Ashton Lilliya Reid Male Talents: Olan Prenatt Lindsey Shrederley Marley Camacho Dagsen Love TJ Robinson

Bella Hadid and Zayn Malik star in ZAYN X VERSUS campaign

Victoria Justice wears Versus Versace

For the premiere of her new film "The Outcasts", Victoria Justice chose to wear Versus Versace.

The actress was flawless in a look from the Versus Versace Spring Summer 2017 Runway. She wore a silver chainmail mini-dress with draping detail.

Nadia Hilker wears Versus

For the world premiere of the newest film in the Divergent Series, "Allegiant", Nadia Hilker chose to wear Versus.

The actress looked fresh and stylish in a look from the Spring Summer 2016 RTW Runway. She wore a black and white animal print blazer with black miniskirt, complete with flowing printed train. 

Anthony Vaccarello | Fall Winter 2016/2017 #PARIS

Versus Versace - Carnaby Street Watch

A contoured leather bracelet that wraps around the wrist like a bangle. The Carnaby Street watch captures the glamor and power of Versus Versace. Discover all the details on versusversace.com











The Carnaby Street watch embodies the bold and poweful DNA of Versus Versace, with a white and rose gold bracelet formed by modular links wraps around the wrist like a bangle. Find more details on versusversace.com

EXCLUSIVE FIRST LOOK - VERSUS VERSACE FW 15

Donatella Versace and Anthony Vaccarello unveil the latest Versus Versace AW15 collection at The Old Brewery Building.  The digital happening saw the innovative ‘See Now-Buy Now-Wear Now’ feature of the collection, being available to purchase immediately following the event atwww.versusversace.com. 

The event saw special performances from ZIBRA’S, NOTHING BUT THIEVES, CHELSEA LEYLAND, ROMAN KEMP and guests included ,JAIME WINSTONE, MAISIE WILLIAMS, FREDDIE FOX, MARY CHARTERIS, ROBBIE FURZE, BIP LING AND LEAH & NAT WELLER

Guests were invited to virtually preview the new collection in a specially curated exhibition space via a live stream at versusversace.com.

Here's an exclusive first look of the Versus Fall Winter 2015 collection presented in London tonight at 9;15 pm ... you see it here first as always ive beaten the glossies ......my word what a collection ..... my heart is pounding just looking at it .....

OUTSTANDING!!!

All SQUARED UP - TODAY IM WEARING

Today I'm at home on a rare day off trying to decide whether to make the pilgrimage in Paris to end fashion month ... Truth be known I'd rather not as I've not had the best fashion month especially in London .... Even though I'm name of of the top 50 bloggers around, the world that is! But I'm not part of the gang ... Read into that however you wish but I'm sure you know what I'm talking about ...

So today I've gone and squared myself up!! To knock around locally and at home ... Just because I've got nowhere nice to go (which I do) does not mean I can't look nice 

Sunglasses- Versus Versace

shirt - Dsquared2

Cropped pants - Dsquared2

Boots - Ben Sherman

Pony hair Tote - Jas MB London

All the looks - Versus Versace SS 15 #NYFW