MARCELO BURLON COUNTY OF MILAN X TYGA CAPSULE COLLECTION

L to R: Saks Chief Merchant Tracy Margolies, Designer Marcelo Burlon, Artist Tyga, Saks VP/Fashion Director Eric Jennings, 

Luke Magill, AE, and Lam Nguyen –Photos Courtesy of BFA

 On Thursday night  Fifth Avenue launched the worldwide exclusive Marcelo Burlon x Tyga capsule collection! Designer MARCELO BURLON and Artist TYGA celebrated with an in-store public appearance at the Saks New York flagship followed by a cocktail event at The Blond at 11 Howard. 

The hosts, each donning pieces from the Saks exclusive capsule, greeted and mingled with fans before journeying to The Blond at 11 Howard for an intimate cocktail celebration with celebrity DJs, socialites, fashion designers and more. Notables included TRACY MARGOLIES, ROOPAL PATEL, ERIC JENNINGS, INAN BATMAN, VASHTIE KOLA, ADA KOKOSAR, LAQUON TREADWELL, AE, LUKE MAGILL, LAM NGUYEN, RICHARD HAINES, XANDER FERREIRA, and MARIQUE SCHIMMEL, amongst others. 

SAKS FIFTH AVENUE FLAGSHIP TO OPEN CHRISTIAN LOUBOUTIN SHOE SALON

NEW YORK, NY (Wednesday, May 5, 2013) - Saks Fifth Avenue announced today its plans to enhance the New York store’s 10022-SHOE salon even further with another win for the flagship, Christian Louboutin’s first in-store shoe salon in the US. The luxury shoe brand is scheduled to unveil the shop mid-June.

"We are very excited to open the first Christian Louboutin in-store shoe salon here at our New York Flagship," stated Ron Frasch, President and Chief Merchandising Officer of Saks Fifth Avenue. "Christian has been an incredible partner to Saks, and we are thrilled to provide loyal customers of the brand with an innovative shopping environment."
Christian Louboutin together with New York based architectural and product design company 212box worked to create an original interior design that compliments the unique character of the space and its environs whilst delivering a dynamic experience for the customer.

While preserving the brand’s distinct interior elements, such as the arched niche walls and signature red carpet, new exciting additions to the shop’s decor include hand carved Burma teak wooden tiles, and a large storefront window that will change seasonally. Polished stainless steel display tables and red sand stone, chosen for their prized fossil creatures by Christian Louboutin himself in Morocco, are complimented by banquettes covered in colorful geometric patterns and of course, an array of exquisite shoes. At 1641 square feet, the boutique will be one of the largest for Louboutin

worldwide as well as a new concept with a great mix of handbags, shoes and specialty products.

“We are thrilled that Saks has given us such a great opportunity to express Christian’s world with a very unique concept. Saks has been a great partner over the last several years and we are happy to continue to serve their customers in an enhanced setting,” said Alexis Mourot, COO of Christian Louboutin.

In celebration of the launch, Saks Fifth Avenue produced an exciting teaser video depicting Mr. Louboutin’s dream of the journey of the red soles from Paris, across the ocean to New York City, and through the doors of Saks Fifth Avenue.
The video can be found on Saks Fifth Avenue’s YouTube





12 EAST 49th STREET NEW YORK, NY 10017 T: 212.451.3535 F: 212.451.3829
 www.saks.com 
Christianlouboutin.com

I Am, I Am, Christmas? Not Good!!

So we are now on the home straight for Christmas all the street Christmas lights are making an appearance and the shops are producing their most important window displays of the year - the one that really counts! Looking forward to seeing Harrods, Selfridges, Liberty's, Barney's Saks you get the drift popular ones.... So imagine my disbelief when I saw the French Connection window Display campaign ......

The I Am Campaign - I am the Christmas window, I Am a bag, I Am a jumper ..... It's not good!! as a summer window the simplicity of the window would work with the sun shining and the summer vibe but with it being dark by 5 pm the windows look absolutely empty! Not very welcoming and no way alluring. 'The' Christmas window is meant to seduce us into the store unfortunately French Connection's window doesn't .... Have a look at my snaps and let me know your thoughts as I'm dying to know if it's just me ....

MY DAY AT PANTHERELLA

Recently I was invited to spend the day at Pantherella a company most of you know and for those who don't, they are the oldest UK sock company  which was established in 1937, based in Leicester which is known for hosiery and makes most of the socks you see on Saville Row such as Richard James who has his own Pantherella by Richard James range. 

The purpose of the visit as to see how socks were made and now I will never look at socks in the same way.

FACTS

All production is done in the UK, made in England with ethics which is not a common practice these days.

There is both a Pantherella men's and Ladies socks range and a more casual line sold under the name Scott Nichol.

Pantherella are credited for inventing the hand link toe which offers a more comfortable fit, so no bumpy line.

Average socks made per day per person is 72 pairs going through 9 different stages.

Approx 21,800 socks are produced each week for a worldwide market depending on demand.

Celebrity clients include Hugh Grant and members of the Royal family.

Pantherella is the N.o1 selling sock brand in the United States stocked in stores such as Bergdorffs and Saks and in the UK Harrods and Selfridges.

In 2010 the company sold 1.1 million pairs of socks which equates to 60 tons of yarn.

The company was previously owned by Burberry.

Whilst at the factory you could feel the family atmosphere among the 103 staff and lots of team spirit something you find in most heritage companies in the UK and it was fascinating just watching the process from start to finish and witnessing how much work goes into making a pair of socks from the design process to packaging.


Autumn/Winter 11

Will see 40 new designs and a vintage collection which highlight socks from the last 30 years.

Verdict:  Pantherella socks are truly exceptional pieces and some even pieces of of art, you may have to pay slightly more than the average socks but there's the saying "you get what you pay for" and with Pantherella you do!

Check out Pantherella in-store or alternatively visit http://www.pantherella.com/