Aberdeen Designer Aymee Charlton Launches Online
Young designer Aymee Charlton prepared to launch her inaugural collection THREE. The exclusive website launch of http://www.aymeecharlton.co.uk/ sees the collection go live Thursday 9th of July with it available to buy there and then online from 7pm.
Moving away from a model of fast fashion, Charlton is inspired by her surroundings in the North East of Scotland. Used creating organic material, it was important for Charlton to take an ethical approach to design and being able to trace where everything was from down to the smallest details. With a mix of organic cottons, boiled wool and bamboo fabric - most of the pieces have been kept in their natural state, while those that have been dyed have been done so using natural dying processes using organic colurants.
The collection is defined by her use of oversized silhouettes that have been designed to change shape and size with the pull of a drawstring. Her collection has been created with versatility in mind so it can be worn on different parts of the body. With a magpie like source of influences as varied as the natural raw coastlines and Yohji Yamamato and Vika Gazinskaya, her muted palette has a fresh and naturalistic feel.
Charlton can’t wait to share her passion for ethical design - “I have designed an oversized, comfortable ready to wear collection for women and men using as many organic materials as possible, even down to the thread I used! I wanted to know exactly where my fabrics were coming from and wanted to take a more ethical approach to designing this collection. “
Charlton’s collection will be available to order from her site from 9th of July 2015 with prices starting from £20 for accessories and £75 for her mainline collection.
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