Thursday 30 October 2014

Be a Superhero - Stellasuperheroes have arrived!





Farfetch and Stella McCartney announce the launch of The Stellasuperheroes collection this Autumn. In a playful homage to classic comic book superheroes, Stella has reimagined those fictional marvels of our youth, imbued with superhuman powers, as chic fashion items that women will want to wear and carry. Stella McCartney says of the collaboration: “We always like to have some humour in the collection; the Stellasuperheroes are for superwomen.”

 

Accessories create a playful statement. Bags feature the Stellasuperheroes print in a patchwork of fabrics; a tote, crossbody and clutch. These are accompanied by coin purses in the same kitsch and colourful patchworks. Cute key-rings are emblazoned with Superhero masks, while a T-shirt and sweatshirt feature the various masks in print form. All products are available on Farfetch through our boutique partner Stefania Mode in Trapani, Italy.

 

 

Stephanie Horton, Chief Marketing Officer at Farfetch says: “We are delighted to be collaborating with Stella McCartney on this range. The collection brings out the fun side of both our brands and will undoubtedly give rise to the season’s most wanted accessories.”




The Stellasuperheroes collection  can be previewed exclusively online on Farfetch.com andStellaMCartney.com from 31st of October




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