After launching a three year agreement with Maserati, which was inaugurated in 2013 with the announcement of a limited edition of 100 Quattroporte equipped with exclusive interior fabric from Lanificio Zegna to be produced in 2014, Zegna and Maserati have decided to strengthen the collaboration between their respective brands in the context of the fascinating oceanic challenges of the VOR 70 Maserati, led by Giovanni Soldini.
Zegna Sport is the official supplier of the VOR 70 Maserati. In tandem, Zegna Sport has outfitted Soldini’s VOR 70 Maserati crew in high-performance technical garments specifically created to meet the harsh demands of life at sea.
The Zegna Sport uniforms are based on innovative materials that provide extreme comfort and functionality, among which Techmerino, a 100% natural fabric that delivers perfect thermo-regulation against both cold and heat thanks to the highly breathable, quick-drying wool fibers.
Inspired by the outfits of the crew, Zegna Sport will also unveil a special capsule collection, as part of the Spring Summer 2014 season, which will be available at a limited number of Ermenegildo Zegna global stores and viaZegna.com. The collection includes windproof outerwear in technical fabric with taped seams and high water column protection, a full-zip technical cardigan, cotton t-shirts, polo shirts in jersey and comfort-fit trousers. The use of enhanced Techmerino fabric enables Zegna Sport outfits to ensure maximum comfort within competitive as well as dynamic contexts where the fit of a garment must perfectly support the movements of the body.
Techmerino coordinates combine function and style to underscore strength, action and resilience. Not only will Zegna Sport, as official supplier to the team, use the advanced performance of Techmerino to equip the VOR 70 Maserati crew members, it will offer sport and fashion-enthusiasts with a selected collection designed for the modern man. The full capsule collection will be available for purchase starting in January, 2014.
TECHMERINO
Natural High Performance Wool
Lightweight and extremely soft, Techmerino is a natural high-performance fabric made with pure Merino wool that has been treated with special finishing techniques to ensure maximum comfort even in dynamic situations where the fit has to facilitate the utmost movement of the body.
Techmerino is highly breathable, facilitates the evaporation of watery vapor and provides perfect thermo-regulation against both cold and heat, keeping the skin dry and the body temperature constant.
Characteristics
Quick Dry:
The hygroscopic properties that naturally characterize Merino wool facilitate the evaporation of watery vapor, maintaining the skin drier and keeping the body temperature more constant.
Comfort fit:
The particular composition of the fabric, in 100% natural fiber treated with special finishing techniques, ensures the maximum comfort when worn, not only in the athletic context, but in any dynamic situation where the fit has to facilitate the movement of the body.
Thermal comfort:
The properties of Merino wool give the garment natural temperate control that facilitates the body’s adaptation to climate change and maintains the breathability of the fabric.
Sustainable fiber:
The garments are produced with pure biodegradable certified Merino wool. Thanks to this extraordinary fiber obtained with a controlled sustainable production process, the garments guarantee excellent technical performance in full respect of the environment.
Highly breathable:
Thanks to the natural structure of the fiber, this garment ensures a high degree of breathability.
No comments:
Post a Comment