Thursday 6 October 2011

Gok wan unveils his new collection for Sainsbury's TU brand






Sainsbury's and TV presenter/fashion guru Gok Wan are delighted to present the Gok for TU capsule collection which hits stores today October 6th.


I know many of you have always wanted to be dressed by Gok so now here is your chance with this 13 style, 28 piece collection. The collection cleverly combines key basics with statement pieces all designed with shape enhancing properties. The range although small as it's a start up collection encompasses key looks and trends for autumn/winter, with colour palettes of rich reds, teal and teracotta mixed with statement blacks... there are also two signature prints cherry blossom and oriental floral which decorate garmets inside and out.






Gok Wan says: “I’m so unbelievably excited to reveal further details about my debut for Sainsbury’s. With these clothes, I want women to flirt, flaunt and celebrate their curves. I’ve spent the last few months working through every detail and believe we’ve delivered attainable and affordable design like never before.”


Geraldine Higgins, Sainsbury’s Head of Womenswear Buying said: “Since announcing our partnership with Gok earlier this year we’ve been overwhelmed with positive reactions from our customers and colleagues.
 
All in all its a great collection and reflects Gok’s philosophy of making women feel confident, stylish and positive about their bodies, whatever their budget, size or shape.
 
The collection gets a thumbs up from me and like I said if you've ever wanted to be styled by Gok this is your chance to be Gok'd!
 
 
The collection will be available in over 200 stores nationwide from Thursday 6th October 2011, priced from £20.00 to £45.00






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