Monday 9 September 2013

Hardwearing Denims




Having been crafting denim for over 100 years, global fashion brand Lee Cooper has become synonymous with creating tough, hard-wearing, clothing.

This season, Lee Cooper’s denims focus on simple silhouettes in classic shades ofindigo and navy blue, as well as muted autumnal tones of red, olive, and mustard. Washes are clean, with naturally occurring areas of wear to give an authentic finish.

A skinny fit silhouette reigns supreme within women’s jeans, with coated and velvet fabrics adding a touch of A/W opulence to this season’s denim offering.

Men’s denims have a slightly more relaxed shape. A new menswear fit for this season is the minimalist five pocket slim fitting chino, as well as an anti-fit chino.

Lee Cooper’s military workwear heritage is evident in design details such as fabric reinforcement and factory stamps on the turn up of a cuff. 

Denims featuring functional detailing and simplicity of design remain core to Lee Cooper’s signature style, as Lee Cooper continue to produce consistently high quality, reliable jeans the world over.



LEECOOPER.COM



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