Last weekend saw Replay host the Replay With Rob da Bank stage and Replay Gifting Suite at Bestival for the second year running in a further initiative to support new music and emerging talent.
Over the weekend live content from the Replay with Rob da Bank stage was broadcast on www.beatclash.com/bestival , providing a compellinglaunch pad for their newest innovation BEATCLASH*.
Bands were invited to join Replay in their backstage suite, enjoy the sunshine and soak up the festival atmosphere whilst listening to the live and acoustic sets from new and upcoming artists such as Gecko, The Coronas, Summer Camp, Nina Nesbitt, Alt-J, Scroobius Pip, Rudimental and Wiley.
Guests were invited to view the newest collections from Replay and encouraged to try on styles from the innovative LaserBlast jeans collection.
The new Replay With Rob da Bank stage located on the Grassy Hill, hosted some of the best artists of this 2012 edition, including Dub Pistols, Death in Vegas, Willis Earl Beal, Jake Bugg, Dan Le Sac, Kate Nash, Alunageoge and Grimes!
This Bestival partnership is part of a series of ongoing activities which will see the brand supporting and publicising emerging performance artists.
Matteo Sinigaglia, Fashion Box CEO says of the project: “For many years Replay has supported many music projects and festivals, however we feel it’s time for the brand to take an active role, becoming a key player in this field. With BEATCLASH we’ll be bringing people the best new authentic music and give them an engaging tool to express themselves too, in doing so, giving visibility to valuable artists and having fun in the process”.
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