Thursday 22 September 2016

NEW IN STORE - Perry Ellis America Autumn collection



Perry Ellis, a designer famed for pushing the limits of American sportswear, was always looking ahead, experimenting with fabrics and innovative technologies to create something new. The original Perry Ellis America collection was no exception. It was Americana at its very best: infused with traditional, patriotic sensibility and included typically American jeans, denim jackets and chunky knits. 

With Perry Ellis America making its European debut in Summer 2016, Creative Director Michael Maccari brought American attitude to Europe and fusing European style with an American spirit.
To transform the collection for Fall 2016 inspiration came from the west coast of America, with the latest collection modernizing the all-American look and focusing on active leisure, city life, and engaging comfort and functionality. By forming classic silhouettes, which recall American college teams, players and their coaches, the collection redefines modern icons for a fresh new approach. 

Based around a core American colour palette, the foundation for each season is bright, primary and necessary with a slick clean and modern twist. Favourites include dark navy, steel, established blue and signature red. To reflect the player’spalette, pieces are grounded in vintage khaki and military olives, cadet blue and black featuring accents on blue hues and dusty brights.


For an overall feel the collection is a smart casual take on traditional codes of dressing. Neutrals of antique bronze, duffel-bag green, ecru and winter white are infused with regatta blue, bold red and port. The clothes have a favorite familiar quality; a must have attitude celebrating an all-American spirit for the Perry Ellis America label.


Available at HOUSE OF FRASER



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