Tuesday, 18 October 2011

30 seconds with the design duo at Key Leaf


http://www.key-leaf.com/


Having worked with the likes of Louis Vuitton, Alexander McQueen and Prada, the Colombian-Italian sisters, Adriana and Claudia, are the design duo behind Key Leaf. They bring their native country's (Colombia) colours and nature into city life, by creating a resortwear line that provides colour and ease of use. Here the design duo gives an introduction to their breath-taking brand…

Q: What would you say is your brand’s DNA?

We have grasped "Nature" as our main inspiration for all Key Leaf’s prints; Floating Leaves, Exotic Fruits and Insects! We have managed to interpret these elements and express them in unique prints. Our resortwear line focuses on offering a uniquely feminine, colorful style of dressing from the beach setting to the day-to-day city life. Key Leaf is an "accessible luxury" brand offering high quality garments with a unique feel and look.

Q: What made you take a dive into ladies beachwear?

Being Latin American women we have a close relationship with coastal living; all our vacation time is by the sea. We surround ourselves with warm weather, warmth of the people, a lot of colour contrasts from nature, variety of fruits, vegetables, animals, blue Caribbean sea and the purity of the land in general. What we design caters to people who enjoy the abundance of colour, the contrasts and are looking to enjoy a relaxed lifestyle in a coastal setting, yet want to look sophisticated and comfortable.


http://www.key-leaf.com/

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