THOUSANDS OF PAIRS OF HAVAIANAS HANDED OUT IN IBIZA TO CONGRATULATE THE WORLD CUP WINNER
Playa d’en Bossa in Ibiza became an authentic Brazilian beach for a day.
Havaianas, the iconic Brazilian firm and flip-flop maker for over 50 years, brought Rio de Janeiro to Ibiza recently in an authentically Brazilian extravaganza on one of Spain’s most famous beaches – the Playa d’en Bossa – to send a message to the world: the winner of the World Cup is Germany. Who could better magnanimously congratulate the winner of this competition, held in its heartland - Brazil, than democatic brand Havaianas?
While the sun shone high in the sky over families and tourists enjoying the first days of summer, thousands of pairs of Havaianas were arranged on the beach to form the Brazilian flag to honour the team which brought its country football’s biggest prize: an original, colourful and joy-filled message from the Mediterranean island to the rest of the world.
Havaianas also turned San Antonio beach, on the other side of the island into an authentic Brazilian beach by installing flip-flop-shaped showers for swimmers, making the area a realTerritorio Brasileiro.
Havaianas is a symbol of freedom and Brazilian spirit. Since 1962, this Alpargatas company has been making footwear for the world’s most sensual country and promoting its message with one-of-a-kind creativity. Festive colours, continually evolving design, inspiration to go out, comfort you can’t say ‘no’ to, soft-to-skin materials and fun curves.
#HavaianasIbiza
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