TOD’S LAUNCHES “DOTS OF LIFE”

TOD’S LAUNCHES  “DOTS OF LIFE”  

WITH KEY DIGITAL TRENDSETTERS AROUND THE WORLD

 

THE BRAND’S FIRST USER GENERATED SOCIAL PLATFORM DEDICATED TO ITS ICONIC “GOMMINO”

To celebrate its iconic driving shoe, the “Gommino”, Tod’s launches “Dots of Life” a new social platform (www.gommino.tods.com) where users can upload and share their images wearing the Gommino.

 

Influencial digital style talent worldwide such as: Chiara Ferragni “The Blonde Salad”, Helena Bordon, Hedvig Opshaug, Aimee Song “Song of Style”, Gala Gonzalez, Negin Mirsalehi, Han Houhou, Adam Gallagher, Mariano Di Vaio, Rachel Parcell “Pink Peonies”, Chriselle Lim, Camille Co, Kristina Bazan “Kayture”, Tina Leung, Wendy Nguyen “Wendy’s Look book”, Anna Lea Popp “Fashion Hippie Loves”, Blue Carreon, Ingrid Chua-Go, Fiona Ferrer, Kelly Piquet, Sara Brajovic, Polly Morgan decided to be part of the story.

 

Users are invited to share their views and their lifestyle with the Tod’s Gommino by uploading their own images on the website www.gommino.tods.com or through Instagram with the dedicated hashtag #todsgommino.

Every day, Tod’s will select and publish the best image received on Tod’s website and on Tod’s social media platforms (Instagram, Facebook and Pinterest).

To discover “Dots of Life” and to participate

www.gommino.tods.com