Björn Borg launches Party Pants SS13 range & Unforgettable Night onlineexhibition

Swedish fashion brand Björn Borg has launched the www.unforgettablenight.com website that presents a guide through nightlife around the world through an online exhibition on the theme Unforgettable Night. Björn Borg has teamed up with Vogue nightlife photographer Pablo Frisk and Berlin club legend Sven Marquardt , world famous for their unique nightlife imagery, who share what makes an unforgettable night ....







The site is a digital exhibition wall for nightlife photographers from all around the world and will work as a photo feed available for anyone to join. It is a photo exhibition, a nightlife guide and a source of inspiration for people living unforgettable lives. A total of six new photographers, one per week will be unveiled on the site. The photographers from Copenhagen, Paris, London, Milan, Stockholm and Amsterdam will showcase fifteen unique photos each, portraying their own unforgettable night spent in six different parts of the world. Through their images we will be able to compare the nightlife of the six different cities and how to make a night unforgettable.

What's more, the unforgettable night online exhibition is open for all nightlife enthusiasts to showcase photos from their own unforgettable nights. By hash tagging Instagram photos with #unforgettablenight photos will automatically be included in the unforgettable exhibition at unforgettablenight.com







The Party Pants are at http://www.bjornborg.com/uk/him/underwear/boxer-brief-short/party-in-these-pants?___store=uk and there is also some more information about Unforgettable Nights at http://www.bjornborg.com/uk/our-brand/unforgettable-nights