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Thursday, 31 May 2012
Gucci launches eco-friendly shoe collection Sustainable Soles
Gucci has announced the launch of Sustainable Soles, a special edition of eco-friendly women’s and men’s shoes, designed by Creative Director Frida Giannini and part of the Pre-fall 2012 Collection. The Sustainable Soles include the Marola Green ballerinas for her and the California Green sneakers for him, both made in bio-plastic - a biodegradable material in compost used as an alternative to petrochemical plastic. This eco-aware material follows a shorter degradation process compared to traditional industrial plastic, without leaving waste or environmental impact. The Marola Green flat ballerina features cut out details, the GG logo motif and is available in the blush, taupe, black and black with an interlocking G in white. The men’s California Green sneakers, in a low or high top version, combine the bio-rubber soles with the upper part in vegetable tanned black calfskin, biologically certified strings and rhodium-plated metal details. Additionally, the green Gucci logo has been designed on a recycled polyester label. The Sustainable Soles will be available at selected Gucci stores worldwide and online from the end of June.
www.gucci.com
Source: Diary Directory
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