Thursday, 14 April 2016

Looking at Tod's Leo by Giulio Cappellini | Salone del Mobile


Looking at Tod's Leo is a project led by renowned architect Giulio Cappellini who called upon a number of designers and architects in different fields to re-interpret Tod’s iconic accessory.

Five young designers, each working in a manner specific to their area of expertise, on a project to unfold over time and be produced as a limited edition collection of the Tod’s Leo Clamp Gommino.

 

All designers involved are Italian, with both international outreach and deep professional roots in Milan, the global capital city of design. 

The names include Lanzavecchia + Wai, Leonardo Talarico, mist-o, Studio Zanellato/Bortotto and Zaven.Each of them have interpreted the iconic Leo Clamp accessory in different materials, resulting 

in five distinctive limited edition versions of the Tod’s Leo Clamp Gommino. The importance of the specific material used by each Designer leads to a new identity.

These five projects are united by way of combining a unique material for the Leo Clamp accessory with Tod’s fine leather

merging traditional techniques and craftsmanship, characteristics of Tod’s ‘Made in Italy’, with contemporary Italian creativity.

 

“Ceramic, marble, leather, metal and wood are the five materials used for this project to emphasize the natural element, craftsmanship and great skills of the Tod’s artisan. Five different interpretations were thus born with references to the world of design, architecture and art”, says Giulio Cappellini. “Each project reflects the different approach to the product of the designers involved and will be declined in a limited edition".

Looking at Tod's Leo”, concludes Cappellini, “reaffirms the role of a cultural and artistic company that has always been attentive to the continuous evolution of costume. This Milanese initiative has also a charitable purpose, with part of the proceeds benefitting L'Abilità, a Milan-based not for profit association”.

 

All the Limited Editions will be available to purchase online at tods.com and in Tod’s Via della Spiga Milan boutique from Milan Design Week 2016 onwards and for the duration of the 21st Triennale di Milano International Exhibition.

 



Online at www.tods.com

#todsleo #todsleomania







No comments:

Post a Comment

Would be great to here your views on this post