Tuesday, 5 January 2016


the Louis Vuitton Series 4 advertising campaign which continues the visual dialogue started with Series 1 between several artists of imagery. Once again, the images comprise a triptych in which each section echoes and completes the other, weaving a narrative about a heroine whose multiple facets Nicolas Ghesquière wished to explore. The authors of this latest chapter are Juergen Teller, Bruce Weber and Square-Enix, the Japanese manga and video game designers.


Series 4 Triptych:

> The Heroine by Juergen Teller including DOONA BAE among others
> Lightning: A Virtual Heroine including LIGHTNING from the cult series of video games "Final Fantasy"
> The Heroine by Bruce Weber including JADEN SMITH among others

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