Saturday 12 July 2014

O P E N - A NEW BRITISH MENSWEAR RETAILER LAUNCHES




A NEW BRITISH MENSWEAR RETAILER LAUNCHES

 

OPEN is a new British menswear retailer that will be opening its doors this Autumn online and on the high street.  Delivering a no nonsense approach to modern menswear, OPEN puts design quality & value at its core

 

Focusing on the key trends for the season and essential wardrobe staples, our product offering is designed to appeal to men of all ages who take pride in the way they look every day.

 

From the £5 tee to the £40 parka, attention to detail runs through every element of each product.

 

OPEN was born in 2013 and is based at the Granary, creative space in Barking, East London.

Our experienced team designs and develops exclusive collections of clothing, footwear and accessories.

 

“We aim to deliver a simple no-nonsense approach to menswear - premium quality at affordable prices in a clean modern, easy–to-shop environment.”

said Stephen Galea, MD.  “Were excited to see how our customers respond to us.”

 

OPEN’s store concept, designed in collaboration with retail design specialists,

Checkland Kindleysides, reflects our simple ethos.  The interior features a neutral colour scheme, with raw materials such as wood and metal combined with OPEN’s signature highlight orange hue.

 

Clean branding and packaging all combine with the shop’s interior to make OPEN the ultimate shopping destination for men who crave a ‘no fuss’ retail experience.

 

The brand’s omni-channel approach from the start allows customers to engage with the brand in a way that fits their lifestyle.

 

The first store is scheduled to open in September 2014 with a

further 12 stores planned to be rolled out by the end of the year.

 

 














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