Tuesday 13 May 2014

DOPE TEAMS UP WITH LIQUIPEL AND STARTER TO LAUNCH NEW SNAPBACK



DOPE TEAMS UP WITH LIQUIPEL AND STARTER TO LAUNCH NEW SNAPBACK MERGING DESIGN WITH REVOLUTIONARY TECHNOLOGY

 

The Starter snapback has remained relatively unchanged since its initial rise to popularity in the 1990’s. For their first Starter snapback design, DOPE worked alongside an unlikely pioneer to innovate an icon, while keeping the heritage of the Starter snapback intact.

Today, leading street wear brand DOPE is proud to announce the launch of the DOPE x Liquipel x Starter snapback, a collaboration that blends a timeless design with revolutionary technology.

Liquipel’s Watersafe™ Technology is a specialized process that applies a liquid repellent substance to objects on a molecular level. Normally used for electronics, Liquipel’s Watersafe™ Technology was applied to the DOPE x Liquipel x Starter snapback using an experimental method intended for fabric. The end result was the most significant progression to the Starter snapback in its over 20-year history.

“We wanted to do something special on our first Starter snapback design,” says Matte Fields, Founder of DOPE. “Liquipel’s groundbreaking technology is the perfect counterpart to the classic silhouette.” 

The DOPE x Liquipel x Starter snapback is available today exclusively at the DOPE Los Angeles Flagship store on Fairfax and online at www.dope.com.



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