Friday 11 October 2013

TOMS WORLD SITE DAY 2013






Last night, London’s finest took part in a pub quiz hosted by Jack Guinness to mark World Sight Day 2013 with TOMS.





Last night’s Pub Quiz in conjunction with Dazed & Confused, was attended by London’s finest from the world of Music, Fashion and Art all in support of TOMS #BESHADY campaign for World Sight Day 2013.

 

285 million people worldwide are visually impaired, 80% don’t have to be.

World Sight Day is an annual day of awareness created to focus global attention on blindness, visual impairment and rehabilitation of the visually impaired.  To support the day TOMS challenged people to wear sunglasses inside, as part of their #BESHADY campaign – taking a seemingly funny act to shed light on a serious need.

 

The event marked the launch of limited edition #BESHADY sunglasses to coincide with World Sight Day, with every pair purchased, TOMS will help give sight to a person in need.  One for One.

 

 

Guests included:

 

Jack Guinness/Paula Goldstein/ Valentine Filol Cordier/ Jamie Reynold (The Klaxons)/ Margot Bowman/ Phoebe Collings- James/ Sean Frank/ Dominic Jones/ Fred butler/ Mandi Lennard

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