Friday 25 May 2012

Arianna Cerrito to showcase at Treasure London




Arianna Cerrito to showcase at Treasure London

Arianna Cerrito is thrilled to announce that the brand has been selected to participate in Treasure, the flagship event during London Jewellery Week (11th – 17th June). Treasure is a perfect setting for the brand, as the event showcases visionary design, cutting-edge technology and new talent, providing a platform for pioneering exhibitors from the very best in British contemporary jewellery design. Due to the uniqueness of the label’s concept Arianna Cerrito will be showing some of her jewel pieces on the luxurious dresses designed around and for them.

New luxury concept brand Arianna Cerrito launched a capsule range of designs at Paris Fashion Week and was highly acclaimed by the press and buyers for her innovative, handcrafted masterpieces. The exclusive styles create a wardrobe of collectable ‘wearable art’ pieces; each item is part of a limited edition collection with a certificate of authenticity.

The touch of voluptuous, silky fabrics on the skin and the embrace of unique jewellery pieces are the essence of Arianna Cerrito’s design. “JEWELWEAR” is a new concept which sees a sculptural bonding of two elements which are designed to be worn together, yet have a life of their own. Not simply a little black dress to slip on, nor a jewel to wear, but a sophisticated and extremely versatile look for the modern woman. This is the statement of Arianna Cerrito’s design.

Arianna Cerrito is the first designer to execute the creation of luxury dresses in which the garment and the jewels talk to each other. They carefully – and magically – blend together yet can be worn independently thus creating a completely fresh look. Her concept takes design to a new level with neat cuts, unique details and handcrafted jewel pieces carefully designed to enhance every woman’s traits and body figure – each piece is a modern sculpture on the skin.

In addition to the innovative concept, attention to detail and outstanding design the Arianna Cerrito collection is produced using the best sustainable fabrics and precious metals. An extensive research of ethical fabrics and the use of recycled silver, fair trade gold and traceable stones are important landmarks of the brands design and are used wherever possible.

http://www.ariannacerrito.com/

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